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Top 20 Features for an e-Commerce store to drive revenue

The e-commerce sector is expanding more quickly than ever. It might surprise you to learn that while some e-commerce businesses are struggling to stay afloat, others continue to generate sizable daily profits. Ecommerce Website Development Services move on to developing features that can make their relatively simple matter to use, quick to load, secure, and visually appealing.


Top Features for an e-Commerce store


In addition to these features, Shopify Development Services in USA can help your e-commerce store develop these features as well. We’ve compiled a list of 20 crucial features that can boost sales on your e-commerce website.


Easy to use navigation


To assist customers in finding the products they require quickly, a user-friendly management system is essential. They should properly organize items, with the most popular items listed first.

Whereas others shop by categories, some people expressly look for things by label.


Website Search


Most of the top ecommerce platforms include site search in additional to consume navigation. Instead of using the navigation, clients can perform a focused search.


Navigation Footer


Have you thought about how to best use the footer of your website to direct people to your finest products? Consider providing a list of links to the most popular goods, services, and knowledge that buyers are looking for. They may find links to all the information they want visitors and search crawlers to find on any page of their website in their footer.


Product Evaluations


The most prevalent form of client information on e-commerce websites is product reviews and ratings. This section of an e-commerce official site is crucial for persuading clients that a product would satisfy their demands.


Product Clips


Conversions can go up if you add video to your product pages. Over 50% of consumers surveyed by Think With Google stated that watching web videos influenced their choice of brand or product. Retailers can add videos and photographs to their product pages on the majority of e-commerce platforms.


Abundant Return Policy


Want to boost your customers’ trust in the goods you sell? Include a welcoming return policy on your manufacturer’s website.


FAQ Product


A section of the most typical queries from consumers is another approach to incorporate user-generated content into your online business.

There are several ways that this section can benefit your store.

o   By responding to the most common pre-sales inquiries regarding your items from customers, you may increase the number of sales.

o   Reduce the time your customer support staff must spend responding to inquiries regarding products, both before and after the sale.


FAQ Regarding The Shop


It might include a FAQ page for your primary store in addition to the FAQ for your product pages. This ought to answer any common inquiries concerning online privacy, safety, transactions, delivery, refunds, and other issues related to buying. It frees up their customer service team’s time to address complex problems rather than dealing with routine inquiries.


Order Monitoring


When a customer places an order, they are mostly worried about when it will come. Make it easy for customers to access the status of their orders on your webpage.


Email Consent


Emails sent by ecommerce companies typically. This is significant in light of the potential for revenue generation that ecommerce emails possess.

One of the next greatest results for your store, if you can’t convince people to buy something from your website, would be to convince them to sign up for your email list.


Notifications through Push


If you want to get users from visitors to your e-commerce site while avoiding spam detection and social networking algorithm adjustments, notifications are the after that option. Visitors can register to receive push notifications for your most latest entries in their devices.


Live Chat Option


Give your consumers the option of live chat. As it allows for immediate contact to guide your visitors through whatever stage they are struggling with, it is extremely valuable to your website. The level of customer service you provide is extremely important for the development of your company. Therefore, many e-commerce companies have integrated live chat assistance to their help desk software so that customers won’t have to wait while they wait for responses.


A responsive or mobile-friendly website


Your website must be fully responsive and multimedia in order to effectively resize on any size browsing from any device. As you are aware, a significant percentage of online visitors now originate from mobile devices like smartphones and tablets.




The internal pages of your website should be straightforward for people to access, so make sure you properly interlink all of your sites. Interlinking connects your readers to a different article that is pertinent to the one they are reading. Interlinking increases the length of a visitor’s average session.


Gift catalogues


Doing a Google search for gift registries will turn up dozens of stores selling well-known name brands. There are numerous retailers that show up on the first page of SERPs, including Target, Amazon, Walmart, Crate & Bottle & Beyond.


Privacy Statement


A policy that informs visitors of the information that is gathered about them on your website using cookie from the website and other advanced analytics may be necessary, depending on the location of your e-commerce store and the clients it services.


Information on local stores


If your e-commerce company also operates physical stores, including information about the closest one in the top of your website can increase offline sales. Customers will be able to view the inventory of their local store while making an in-store transaction, order for in-store delivery, or order online.




Marketers may not universally acknowledge the benefit of image and video, but many e-commerce firms do employ them.


Trust Initiative


One tactic to encourage clients to frequent your online store again is to offer a discount card. Customers have exclusive or early access to the best bargains through these programs, which are either free or paid.


Language Support


There are two ways to support the most popular languages used in the region where your e-commerce clients are located: Utilize Google Translate to assist users in translating your website into their native tongue. Create different language-specific editions of your website.




Your online storefront should be simple to use. It must include all necessary elements, including improved UI/UX, a clear logo, a call to action, appropriate navigation, live chat, and more. If you know how to do it, do it yourself rather than hiring e-commerce web developers.



























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